Data Analytics Statistics and Trends for 2025

July 22, 2025

data analytics stats

The field of data analytics advances each year, giving companies new ways to cut costs and increase productivity. Check out the current data analytics statistics for 2025 to better understand how this industry is creating breakthroughs for businesses.

General Data Analytic Stats

  • Each day, 2.5 quintillion bytes of data are generated, and each second, 3.81 petabytes of data are produced (DemandSage)

  • In 2025, the amount of data produced is projected to reach 181 zettabytes (DemandSage)

  • In 2025, more than 50% of data will be processed in edge computing environments (Exploding Topics)

  • 90% of the world’s data has been created in the past two years (DemandSage)

  • Globally, 24.4 billion devices are producing more than 400 million terabytes of data each day, and this is projected to increase by 2025, with 30 billion devices being used that will produce more than 180 zettabytes (Exploding Topics)

  • 80% of enterprise leaders believe that accessing data helps with faster decision making (Martechcube)

  • It’s predicted that 60% of data generated by AI and other analytics solutions will be synthetic data (Exploding Topics)

Stats on Data Analytics Market Worth

As the data analytics industry grows, so does its market share. Here’s a breakdown of market trends in data analytics:

  • Augmented analytics is projected to grow 26% and hit $32 billion by 2027 (Exploding Topics)

  • By 2030, the business intelligence market is projected to reach $54.27 billion (Exploding Topics)

  • In 2029, the big data analytics market is projected to hit $655.53 billion (Demand Sage)

  • The DaaS market is projected to grow by an additional $56.85 billion by 2027 (Technavio)

  • Edge computing is projected to hit $232 billion in global spending (Exploding Topics)

Data Analytics Trends: Search Volume

With the increased popularity of data analytics, people are looking to learn more about key aspects of the field, so here are some highlights:

  • “Data mesh” searches have been doubling over the past five years (Exploding Topics)

  • “Data governance” has shot up in searches, increasing by more than 100% (Exploding Topics)

  • “Synthetic data” has seen searches increase by more than 600% in the past six years (Exploding Topics)

  • Over the past five years, there has been a 335% increase in search volume of “AI analytics” (Exploding Topics)

  • Searches for “data as a service” have increased by 143% when looking at the past five years (Exploding Topics)

How Trends in Data Analytics Are Impacting Businesses

Data analytics trends are having a major effect on business and how they operate. Here are some key data analytics stats about how companies are using data analytics in different ways:

  • More than 97% of businesses are capitalizing on big data (DemandSage)

  • Companies that are staying on top of trends in data analytics can improve their employee productivity by 130% (Coherent Solutions)

  • UC Davis Health is using a $1.2 million grant to invent new ways of forecasting disease incidences by using synthetic data (Exploding Topics)

  • A German health insurance group applied synthetic data to predict certain outcomes for their customers, saving them three months of work (Exploding Topics)

  • Delta Airlines has invested over $100 million in business intelligence platforms to help track baggage (Exploding Topics)

  • The city of Vienna implemented synthetic data to help develop 300 different software applications within the city (Exploding Topics)

  • Snowflake, a popular DaaS provider, has more than 2,800 active data sets (Exploding Topics)

  • University Hospitals, which receives more than 400,000 phone calls in a month, implemented Inovca, which uses AI to monitor calls, and saved their employees 40 hours per week in labor (Exploding Topics)

  • Edge analytics has been used to help USPS process millions of package images to assist in finding missing packages, which resulted in reducing the previous needs of 8–10 people working over a several-day period to 1 person doing so in a couple of hours (Exploding Topics)

  • 97% of business leaders attribute democratizing data to the success of their company (Exploding Topics)

  • 3/5 of businesses use data analytics to help promote new business innovations (Coherent Solutions)

  • 55% of industrial product manufacturers have used AI tools within business operations (Deloitte)

  • Retailers who have implemented AI and ML tools have experienced higher performance than their competitors (Statista)

  • PWC used data visualization tools to help clients gain better insights into their financial plans (Coherent Solutions)

  • 87% of businesses in the telecommunications industry have applied big data to their business operations, followed by 60% of healthcare organizations adopting similar technology (Demand Sage)

  • With big data, healthcare organizations can reduce costs by as much as 12–17%, resulting in a savings of at least $300 billion (Demand Sage)

  • Netflix saved $1 billion per year by implementing big data for a recommendation system that provided viewers with the best shows to watch and increased the overall user experience (Demand Sage)

Be Prepared for the Future of Data Analytics in the Business World

After getting a glimpse of the future of data analytics, it’s important to stay prepared for these and any future trends, as the data analytics industry is vital for the working world. If you’re looking to obtain your Bachelor of Science in Business Administration degree, Pennsylvania Institute of Technology’s program can give you the knowledge and skills you need to thrive.

Advantages you’ll experience when pursuing your B.S. in Business Administration from P.I.T. include:

  • Flexible class schedules
  • Online or in-person classes
  • Supportive professors
  • Free tutoring and career advising
  • Options for stackable certificates

These elements all help students be prepared for their future careers and stay ahead in the ever-changing business environment, especially with business analytics becoming so prevalent in many organizations’ day-to-day operations.

Reach Out to The P.I.T. Team Today

Have questions about the current data analytics trends or our business administration degree program? Contact our team today, and we’ll be happy to help.